When Donald Trump is involved, subtlety usually leaves the room. So it’s no surprise that Republicans have unveiled a new policy that practically has his name written in fireworks. It’s loud, bold, and unmistakably Trump — right down to the branding.
House Republicans have just unveiled a proposal to give every American baby born between January 1, 2025, and January 1, 2029, a $1,000 head start in life — deposited into a special investment account. What was once subtly called a “MAGA account” has now been rebranded with zero nuance as the “Trump Account.”
This renaming came through a last-minute amendment to the party’s sweeping fiscal package, which they’ve nicknamed the “One, Big Beautiful Bill.” And just in case anyone missed the point, the change makes it unmistakably clear: this baby bonus is brought to you by brand Trump.
The original idea was to launch “money accounts for growth and advancement” — MAGA for short, in a not-so-subtle nod to Trump’s famous campaign slogan. But apparently, even that wasn’t Trumpy enough. So Republicans took it a step further, ditching the acronym in favor of straight-up name recognition.
According to the bill, the Trump Accounts would “seed” $1,000 into an investment account for every eligible American newborn starting in 2026. Parents can add up to $5,000 each year into these accounts. If they don’t set one up, the government will do it for them.
The catch? The money must be invested in a broad stock index and can only be used for specific purposes like higher education, starting a business, or purchasing a home. Any withdrawals for other reasons would be taxed as ordinary income, not at the lower capital gains rate — a point of concern for some financial professionals. “It’s not very attractive,” said financial adviser Ann Reilley. “It just seems like they’re complicating things for no reason.”
Still, among the long list of symbolic tributes Republicans have floated — from putting Trump’s face on the $100 bill, to renaming Dulles Airport, to letting him negotiate the purchase of Greenland (to be rebranded “Red, White and Blueland”) — the Trump Account seems to be the most viable one yet. It’s part investment plan, part political branding exercise. Classic Trump: a baby gift with a bold signature.
House Republicans have just unveiled a proposal to give every American baby born between January 1, 2025, and January 1, 2029, a $1,000 head start in life — deposited into a special investment account. What was once subtly called a “MAGA account” has now been rebranded with zero nuance as the “Trump Account.”
This renaming came through a last-minute amendment to the party’s sweeping fiscal package, which they’ve nicknamed the “One, Big Beautiful Bill.” And just in case anyone missed the point, the change makes it unmistakably clear: this baby bonus is brought to you by brand Trump.
https://www.instagram.com/p/DFk9ee_Ocu8/ https://www.instagram.com/p/DFk9ee_Ocu8/
So, what exactly are Trump Accounts?The original idea was to launch “money accounts for growth and advancement” — MAGA for short, in a not-so-subtle nod to Trump’s famous campaign slogan. But apparently, even that wasn’t Trumpy enough. So Republicans took it a step further, ditching the acronym in favor of straight-up name recognition.
According to the bill, the Trump Accounts would “seed” $1,000 into an investment account for every eligible American newborn starting in 2026. Parents can add up to $5,000 each year into these accounts. If they don’t set one up, the government will do it for them.
https://www.instagram.com/p/DEs1YNZBraZ/ https://www.instagram.com/p/DEs1YNZBraZ/
The catch? The money must be invested in a broad stock index and can only be used for specific purposes like higher education, starting a business, or purchasing a home. Any withdrawals for other reasons would be taxed as ordinary income, not at the lower capital gains rate — a point of concern for some financial professionals. “It’s not very attractive,” said financial adviser Ann Reilley. “It just seems like they’re complicating things for no reason.”
Still, among the long list of symbolic tributes Republicans have floated — from putting Trump’s face on the $100 bill, to renaming Dulles Airport, to letting him negotiate the purchase of Greenland (to be rebranded “Red, White and Blueland”) — the Trump Account seems to be the most viable one yet. It’s part investment plan, part political branding exercise. Classic Trump: a baby gift with a bold signature.
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